In 1990, GP Motorcycles was started by two avid motorcycle enthusiats with a passion for the classic and vintage bikes of the "Old World."

It was this passion for the style, character and sound of such marques as BSA, Triumph, Norton and of course, Ducati, that led to the opening GP Motorcycles, with the intent to fill a cultural void in downtown San Diego -- a "cool place" to hang out, eat, sleep, and breathe European motorcycles.

This passion for motorcycles with "old world" style and characteristic exhaust notes, paved the way for what now seems a very natural transition to the sexy lines and throaty roar of the modern machines of Ducati, Moto Guzzi, Aprilia and the like..

Over the past 15 years, GP Motorcycles has grown from a small mostly-vintage bike shop to one of the top selling Ducati, Cagiva, Aprilia, MotoGuzzi, and Husqvarna dealers in the country. Even with the advent of all the modern machinery, the team at GP still exude a passion for the vintage & classic European bikes that brought the shop into existence. And, GP is still the coolest place to hang out in downtown San Diego.